Mastering web is just a big, digital balancing act. Finding harmony between user experience (UX), design, SEO and engaging content takes knowledge, patience and a steady hand.
Understand customer journeys, the language they use, and the content they crave. Use this to build a solid website, and as a blueprint for your digital marketing strategy. Then, sit back and watch the leads roll in.
Let’s Design a Strategy
Digital marketing is a cost-effective, impressionable medium with a unique ability to sell to a global audience. And better still, you can do it all from the comfort of your ergonomic chair.
Build mailing lists; manage pay-per-click (PPC) ads; master social media and content marketing and measure campaign results to improve and fine-tune. Where are you going on your digital journey? Map it out and hit the road.
Playing hide and seek with your customers? Having a beautiful website means nothing if people can’t find it on Google.
You need an SEO infrastructure and strategy. Thorough keyword research, market-leading website content and UX testing will ensure you have the very best chance to get on to the only page that matters in the search engines: page one.
Web Design and Development
The digital shop-front of your business must be welcoming, professional and easy-to-navigate; confusing signage or a broken window won’t draw in the punters.
Whether you’re after a simple one-page micro-site or a complex eCommerce platform, and be it mobile or desktop, be visible and make it easy for your customers to buy from you.
Blog Content Writing
Blogs. They’ve evolved drastically since they emerged a couple of decades ago.
Gone are the days of spewing diary-like entries onto a page and publishing it – now a blog post has to be carefully crafted; carved with scrutiny. Audiences have a diminishing attention span and an ever-expanding vault of articles to choose from. Use SEO to draw them in and quality content to keep them there.
Seed offers such a unique perspective; such a well-thought-through, easily understandable and super effective way of thinking and crafting and teaching brand strategy.