by Jonny Prest | Dec 20, 2025 | Academic Research, Motion
You’ve just completed a brilliant animated explainer video for your research. The science is accurate, the visuals are stunning, and the story is compelling. You upload it… and then, silence. In today’s digitally saturated world, simply making a...
by Eamonn Boylan | Jul 11, 2023 | Academic Research, Branding, Marketing
“A problem well put is half solved.” John Dewey In the realm of scientific and academic research, a powerful concept is reshaping the landscape of stakeholder engagement. That concept is category design. This innovative approach revolves around the problem-led...
by Eamonn Boylan | Jun 8, 2023 | Academic Research
The Research Excellence Framework (REF) is underpinned by three areas of assessment: outputs, impact and environment. However, the next REF could ‘liberate creativity,’ hints Jessica Corner, Executive Chair, Research England. Measures could include “broadening what...
by Eamonn Boylan | May 31, 2023 | Academic Research, Marketing
The rise of social media has transformed the world and the way we interact with each other. The world of academia is no exception. As the pursuit of greater research impact becomes more embedded in scholarly circles, social media can prove to be a powerful tool. It...
by Eamonn Boylan | May 31, 2023 | Academic Research, Marketing
Making Time for Research Communications As a researcher, you may have the most profound ideas and fascinating discoveries, but if you can’t communicate them effectively, they may not reach their full impact potential. Communication is the fundamental ingredient that...
by Eamonn Boylan | May 30, 2023 | Academic Research, Marketing
Use Creative Research Communication Tools to Make Complex Academic Subjects More Engaging Communication is key — especially in the world of academic research. However, often conveying data-driven ideas leads us to dry or uninspired communication pieces that fail to...
